In the Image, explores the daily lives of Palestinian women living in the occupied West Bank. The film portrays their stories in a novel and eye-opening manner; through video footage captured by the women themselves.

In the Image gives voice to each women's experience: Ayat, Salam, and Nariman are three of the participants in The Camera Project, an initiative launched by the Jerusalem-based human rights organization B’Tselem. This project is a unique collaboration of Palestinians and Israelis who seek to use footage captured by Palestinians to fight for justice in the West Bank. Palestinian volunteers are given video cameras to capture the human rights violations to which they are subjected. They are taught how to use the cameras and record the brutality that is a part of their daily lives. In agreeing to help expose the abuses suffered at the hands of the Israeli settlers and military personnel, these women put themselves and their families at risk and face harassment or retribution for seeking to expose the violence. Their perseverance is inspiring, as they continue to work for change,  attempting to pave the way for future peace in the region. The women in In The Image are not only fighting for the rights of Palestinians but also for the rights of women all over the world. 

In just the past few years, footage and clips collected by The Camera Project have been broadcast on Youtube and other internet media sites and gone viral, seen by thousands of people all over the world. The videos have made it onto the news in many countries including Israel and helped sway popular opinion in sympathy of those who are suffering. Some of the videos have even been admitted as evidence in Israeli courts and helped lead to the convictions of the abusive soldiers and their superiors. 

 In the Image seeks to change the prevailing one-dimensional media image of Palestinians and replace it with a human face. Over the past five years, the participants in The Camera Project have gone further than solely capturing stunning images of violence; they have documented and filmed their own lives. At times the footage is strikingly personal, bringing the viewer into the home and daily existence of a woman who lives a world away, humanizing her and making her more than just a faceless statistic on the news. This allows the viewer to see her as a real person, bridging the gap between Western preconceptions of Palestinians and the reality in which they live. Despite the hardships and pain of living and fighting discrimination in occupied lands, life goes on.